Our latest articles on Digital Marketing

Optimizing Your Calls to Action for Sales

“Customers are bombarded with more than three thousand commercial messages per day, and unless we are bold in our calls to …

The Blog: Big Mistakes in SEO and Digital Marketing

3 times Big Business got Digital Marketing Horribly Wrong With the right digital marketing strategy, any small business can …

5 UX Tips For More Sales and Customers on Your Site

The game doesn’t end when the customer gets to your website. In fact, it’s just beginning. This is when we start to think …

The Modern Customer Journey with Small Businesses

This year Forbes forecasts U.S. online sales to reach $709.78 billion, this represents the largest total in the history of …

The 6 Best Lessons from Google's SEO Mythbusting

Google Webmasters SEO Myth Busting is well into its second season on Youtube, You can watch it here. Taking its inspiration …

Just Google it - How Search Engines Work

We are so accustomed to using search engines like Google to find the answer to any questions we can think of, within seconds, …

Why Your Website Needs to Be Mobile First Ready

If you've read up on optimization your website, you may have heard the term mobile first. This refers to focusing on the mobile …

Should Your Business Have A TikTok Profile?

Considering the current negative media attention TikTok is getting you could be forgiven for thinking that the platform is soon …

rankingCoach Goes Live in The Czech Republic With New Partner

ACTIVE 24 – one of the biggest brands of Loopia Group has launched rankingCoach’s digital marketing products for small …

Quickguides: What Does The Status Code 303 Mean? 

Fortunately for those of us who don’t like spending hours looking at black screens, these days Digital Marketing doesn’t …

What Is The .htaccess?

Continuing with our Digital Marketing essentials series, this week we’re looking at the .htaccess file. You may have heard …

What Are Search Engine Friendly URLs?

A good user experience normally ensures that, beyond getting to the homepage of a site, visitors never have to think about …

The Big Five Digital Marketing Mistakes that SMBs Make 

We were thrilled to find out that so many of you enjoyed our article on big mistakes made by major corporations in Digital …

Google Now Sending Notifications for GMB Listing Suspensions

Many local businesses may  have had this issue already: You check your website traffic and get a shock! There’s been a major …

SMS Marketing: A Complementary Tool for Your Digital Marketing Strategy

  While SMS marketing has been around for many years, it is now considered an indispensable channel in a multi-channel …